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Roper, Steven D. – Strategic Enrollment Management Quarterly, 2023
The issue of declining undergraduate enrollments has received considerable national attention over the past decade. The pandemic has exacerbated these concerns as year-on-year enrollments in several states have been severely affected by the pandemic. While this period has been unique, these trends have been a feature of political science…
Descriptors: Departments, Enrollment Trends, Undergraduate Students, Political Science
Kilgore, Wendy – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2023
This report examines how higher education institutions define and describe undergraduate-adult learners, why it matters, and explores creating a common definition for the undergraduate-adult learner. The survey upon which this report was based was conducted to benchmark U.S. higher education and the American Association of Collegiate Registrars…
Descriptors: Undergraduate Students, Adult Students, Barriers, Student Recruitment
Kim, Stephanie K. – MIT Press, 2023
The popular image of the international student in the American imagination is one of affluence, access, and privilege, but is that image accurate? In this provocative book, higher education scholar Stephanie Kim challenges this view, arguing that universities -- not the students -- create the paths that allow students their international mobility.…
Descriptors: Student Mobility, Student Recruitment, Foreign Countries, Foreign Students
Campbell, Heather – ProQuest LLC, 2022
As the technological world continues to grow and expand, the use of social media marketing continues to increase. Graduate programs looking to increase the number of applications received can turn to Facebook to market their programs. This study looks at the use of self-presentation, from a graduate program level of Facebook use, to create content…
Descriptors: Social Media, Marketing, Student Recruitment, Graduate Study
Schwenn, Ashley E.; Hanes, Caitlyn M.; Bernstein, Elana R. – Communique, 2022
Among the multitude of solutions to the field's ongoing personnel shortage, many state associations have stepped in to commit time and resources to addressing it. One such example is in Ohio, where a joint initiative of the Ohio School Psychologists Association (OSPA) and Ohio's Inter-University Council of School Psychology programs, known as the…
Descriptors: School Psychologists, Clubs, College Students, Outreach Programs
Sin, Cristina; Antonowicz, Dominik; Wiers-Jenssen, Jannecke – Higher Education Policy, 2021
The paper investigates the approaches employed for attracting international full-degree students in three countries on the periphery of Europe/the European Economic Area: Norway, Poland and Portugal. These countries, considered semi-peripheral regarding international student recruitment, have shorter traditions for incoming mobility than countries…
Descriptors: Foreign Students, Comparative Education, Foreign Countries, Student Recruitment
Margareta Serder – European Educational Research Journal, 2024
The aim of this study is to examine how a particular object for consumption, professional development for teachers and principals, is marketed to schools, and what propositions and understandings are embedded in such offers. Adopting a conceptualization of marketing as a "perpetual questioning machine," the study deploys and develops a…
Descriptors: Student Recruitment, Commercialization, Knowledge Economy, Professional Development
J. OShaughnessy – PRIMUS, 2024
The Mathematical Sciences Department at Shenandoah University focused on increasing the participation of women in the mathematics program by fostering a welcoming learning community and promoting double majors. Data from the past decade is presented. During this time, the program saw an increase in women undergraduate mathematics majors from 11%…
Descriptors: Females, Mathematics Education, Communities of Practice, Majors (Students)
Gusev, Dmitri A.; Swanson, Dewey A.; Casner, Melissa R. – Association Supporting Computer Users in Education, 2023
Recruiting tomorrow's information technology students is getting to be a challenging job even though there are a variety of many good-paying jobs in the field when they graduate. This is not just an issue for our department, Computer and Information Technology (CIT). According to experts, with declining birthrates, students determining there are…
Descriptors: Information Technology, Student Recruitment, College Students, Learning Activities
Scott Schaller – ProQuest LLC, 2023
International student recruitment has become a major priority for universities, especially in the United States. With an uptick in international student enrollment expected, higher education institutions are having to compete for international students on a global scale. The current study explores the influence of education agents on Indian…
Descriptors: Indians, Foreign Students, Student Recruitment, Masters Programs
Dalal, Vistasp Pheroze – ProQuest LLC, 2023
In the 21st century, the exponential growth of Science, Technology, Engineering, and Math (STEM) education and the corresponding critical need for STEM graduates in the profession have both outpaced the number of STEM graduates joining the workforce. This is a global problem, one to which the U.S. can relate. A literature review of research…
Descriptors: Community Colleges, STEM Education, Student Recruitment, Community College Students
Andie Reynolds – Journal on Education in Emergencies, 2025
Since the early 2000s, the Ethiopian government and global actors in education in emergencies have made significant investments in training refugees to become primary school teachers who deliver education to refugees in Ethiopia. These investments include an incentive teacher training initiative in the country's refugee-hosting regions. This…
Descriptors: Foreign Countries, Females, Refugees, Teacher Education
Welborn, Cliff; Bullington, Kimball; Abston, Kristie – Industry and Higher Education, 2022
This study sought to utilize Six Sigma techniques to guide the design and selection of promotional materials and strategies to attract college students to an undergraduate Supply Chain Management major. Affinity Diagramming was used to collect and summarize students' comments on what factors they considered when selecting a career. Pareto was used…
Descriptors: Student Recruitment, Undergraduate Students, Supply and Demand, Business Administration Education
Wehlburg, Catherine M. – New Directions for Teaching and Learning, 2022
As the overall demographics are changing in post-secondary education, the importance of attracting and retaining transfer students into 4-year institutions is becoming more and more important. This is, however, a challenging shift for many institutions. Becoming a "transfer friendly" institution requires a multi-faceted approach that…
Descriptors: College Transfer Students, Institutional Characteristics, Student Mobility, Student Recruitment
Beck, Dennis; French, Seth D.; Allred, Johnny B.; Goering, Christian Z. – Cogent Education, 2022
Virtual schooling in America is a complex notion, one riddled with simultaneous claims of provenance coupled with poor achievement results when compared to other forms of schooling. Recruitment practices for virtual schools, specifically available television-length advertisements from a national list of fully online schools, comprised a data set…
Descriptors: Virtual Schools, Content Analysis, Television, Advertising